With every action we take, we generate information, which is recorded, stored, classified, analyzed and utilized. Due to its sheer volume, this data is beyond any humans comprehension. Big Data transforms this data into useable changes for industries, governments and humanity. It manages to uncover long sought after truths in health care, politics, commerce, and science.
Research shows that worldwide retailers only capture up to 40% of data and analytics value
Big Data is not just a buzzword. Big Data gives medicine a chance to discover drugs which potentiate each other in a harmful way; connect long-term symptoms to fatal diseases and, accurately predict the success-rate of treatment. Big Data analysis can revolutionize social science. Imagine a world where you pay a personalized amount of taxes, which are optimized for your benefit – your healthcare, your local infrastructure and your children’s education.
Now imagine what Big Data can do for your business.